Casa SEAT, the brand’s experience centre at the heart of Barcelona, reopened its doors on Tuesday with a renewed focus on gastronomy and culture, marking a new chapter for the popular city hub. The space, located at the junction of Passeig de Gràcia and Avinguda Diagonal, introduces a brand new restaurant concept and an ambitious cultural programme timed to coincide with major city-wide events and the launch of the new electric Cupra Born.
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A New Chapter After Five Years of Success
The reopening follows a brief closure in early January, a period for recalibration after a record-breaking Christmas season. Over the past five years, Casa SEAT has cemented its place in the city’s landscape, hosting 1,400 events, welcoming over one million visitors, and even selling more than a thousand cars directly from the venue. The latest evolution of the space aims to build on this success, further intertwining the brand with Barcelona’s dynamic urban life.
This new phase begins as the brand unveils the all-electric Cupra Born, a launch that aligns with the forward-looking ethos of the refreshed venue.
Rev el Bar: A ‘Disruptive’ Gastronomic Hub
The centrepiece of the relaunch is the new restaurant, Rev el Bar, managed by the established hospitality group No Hay Mañana. The group, led by restaurateur Leonid Chechelnitskiy, is known for popular Barcelona eateries such as Malparit, Babula, and Madre Taberna Moderna. Rev el Bar operates from Monday to Saturday, 8 AM to 8 PM, offering a fluid dining experience throughout the day.
In the mornings, it functions as a café serving artisan pastries and sandwiches. From midday, it transforms into what the group calls an “urban gastronomic bar” with a changing menu of dishes and classic appetisers inspired by the city. La Vanguardia reported that the culinary philosophy presents a Mediterranean offering with a “disruptive touch,” aiming to inspire creativity, energy, and a constant reinvention of rules.
Looking ahead to spring, the dining experience will expand outdoors onto the Jardinets de Gràcia, with a new terrace designed to seat 30 people. This will further connect the venue to the bustling Gràcia district, a neighbourhood famous for events like the Sant Medir festival. Gràcia has recently seen its own retail transformations, from the expansion of the Rabat flagship store to the closure of a century-old haberdashery.
Tuning into Barcelona’s Architectural Heartbeat
In keeping with its tradition of engaging with major city events, Casa SEAT’s new cultural programme deeply integrates with two significant city-wide celebrations: Barcelona’s designation as the UIA-UNESCO World Capital of Architecture for 2026, and the commemoration of Año Gaudí, marking the centenary of the architect’s death.
This city-wide celebration has already seen events from a Gaudí-themed vintage car rally to special concerts at the Sagrada Família.
The first major event in this new programme is an exhibition dedicated to the Palau de la Música Catalana, the iconic concert hall designed by Modernista architect Lluís Domènech i Montaner. Opening on the first floor on 9 March, the exhibition showcases archival materials, original pieces, and displays. These trace the building’s history from its origins with the Orfeó Català choral society to its most recent restorations. The exhibition also features a series of parallel activities, including talks, guided tours, and collaborations with local creators.
Casa SEAT officials also noted that the physical space has been updated with a design emphasising the connection between exterior and interior. They added that new progressive lighting systems will associate the space with “the colours of the latest members of the Tribe,” referencing the community built around the Cupra brand.