The Popular Party (PP) in Barcelona has opened its first dedicated municipal office in the Nou Barris district. This new space, located on Passeig de Valldaura, will serve as a citizen attention office and a territorial base for the party.
Daniel Sirera, the PP leader in Barcelona, stated the office addresses a perceived lack of municipal support. "We have noticed that people in these neighbourhoods feel abandoned by the city council," Sirera explained to El Periódico. He added, "We believe we can help and listen to residents through a space they can easily access and where they can explain their daily problems."
New Office to Boost Local Engagement
The office, officially opening in June, will operate for several hours daily. It will feature a resident suggestion box and a WhatsApp number for direct contact. This initiative aims to gather proposals, demands, and everyday issues from the community. The municipal group intends for it to act as a local antenna, allowing the PP to identify neighbourhood problems before converting them into city council initiatives.
Strategic Focus on Nou Barris
The choice of Nou Barris is strategic for the PP. This district, traditionally a stronghold for left-wing parties like the Socialist Party of Catalonia (PSC), shows a growing opportunity for the Popular Party. Recent election results indicate a rise in PP support within the area.
In the 2023 municipal elections, the PP secured 10.79% of the vote in Nou Barris. This marked a significant increase from 6.72% in 2019. These figures now align with the party's performance in 2011, when Alberto Fernández Díaz led the PP to its best result in Barcelona City Council, achieving nine councillors.
More recently, the 2024 Catalan elections saw the PP's support in Nou Barris climb to approximately 14%. This positioned them as the second strongest force in the district, behind only the PSC. Sirera now aims to translate this regional growth into municipal success.
Electoral Gains and Future Ambitions
This move comes as other right-wing and conservative parties face internal challenges. Junts has not yet confirmed its candidate for mayor, though Josep Rius is a likely choice. Vox also seeks a replacement for Gonzalo de Oro-Pulido. Aliança Catalana still lacks a candidate for Barcelona after a planned Sant Jordi presentation failed.
In contrast, Daniel Sirera has secured his position as the PP's lead candidate for Barcelona. This allows him to start his territorial campaign earlier than rivals. Alberto Núñez Feijóo, the national PP president, is expected to confirm Sirera's candidacy this summer.
While internal PP surveys suggest potential for doubling current results, external polls offer a more cautious outlook. A GESOP survey from September 2025 for El Periódico projected the PP at 8.2% of the vote. This would give them between three and four councillors, similar to their current four seats.
Sirera's Distinct Political Strategy
The new office aligns with Sirera's strategy to cultivate a distinct, more personal profile. He seeks to present the PP as a "party of the street," accessible to residents beyond traditional strongholds like Sarrià-Sant Gervasi or Les Corts. This approach mirrors successful local leaders such as Xavier García Albiol in Badalona.
Since regaining a dedicated group in Barcelona City Council in 2023, the PP has focused on issues like taxation, illegal occupation, and public safety. Their "Safe Neighbourhoods" campaign, featuring mobile police stations in all ten districts, reflects this commitment to street-level engagement. The Nou Barris office extends this direct approach.
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Originally published by El Periódico Barcelona. Read original article.
